At any given moment, there’s a good chance you’re responding to texts, checking emails, and starting a work project all at the same time. Moments later, you might also wonder, “Why am I so distracted? Why can’t I focus? Why don’t I ever get anything done?”

On TikTok, creator @olivia.unplugged called everyone out with a single post shared on Sept. 3, in which she discussed the downsides of multitasking. As an alternative to the chaos, she offered the 90-minute rule , which aims to boost your focus and productivity . “We’ve talked about the Pomodoro method,” she said in the clip, which has over 155,000 likes. “But I raise you one: The 90-minute rule.”

This hack is all about working for 90-minute stretches of time without distractions. It utilizes the brain’s “ultradian” rhythm , wh

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