The first two weeks of the 2025-26 NBA season have delivered the most viewers in 15 years, with viewership up 92% year-over-year for nationally televised games, the league announced Friday.

Before the start of the season, the NBA launched “Tap to Watch,” a new digital initiative that simplifies how fans find and access live NBA game telecasts. Tap to Watch leverages the NBA’s vast digital ecosystem to seamlessly direct fans to live NBA games from league, team and a range of popular third-party digital platforms, including all national games on ABC/ESPN, NBC/Peacock, and Prime Video, as well as nearly all local games.

In addition to the NBA App, NBA.com and team apps and websites, Tap to Watch provides access to game telecasts through national and local media partners and via other NBA

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