LBC presenter and TV personality Nick Ferrari was reportedly in talks to head into the I'm A Celebrity... Get Me Out Of Here! jungle this year – but decided not to for one key reason View 3 Images Nick Ferrari could have been in this year's Jungle

Nick Ferrari dramatically pulled out of talks with ITV to join I’m a Celebrity after his radio bosses vowed to match his lucrative jungle fee. ‌

The LBC star was wooed by show chiefs during what insiders say were "really productive conversations." But sources claim that after Ferrari mentioned the plans to his bosses at Global, they begged him to reconsider. A source said: “They pledged to match any fee he was set to receive as they consider him such a vital and well-loved part of the LBC schedule.” ‌

The 66-year-old was first

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