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The 10 Most Viral Snacks Of 2025, So Far By Jessica Riggio Nov. 8, 2025 8:39 am EST

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With every year comes a new round of snacks, viral flavors, and textures that capture all of us, at least for a while. In 2024, Swedish candy spilled out of the most candy-obsessed country in the world and took over the global snack scene. The year before, the internet fell in love with Fruit Roll-Up Ice Cream, and this year is no different. In 2025, people are reaching for new snacks and innovative textures, with brand collaborations and unexpected flavor combinations taking the spotlight.

Mike's Hot Honey shook up the whole world in 2025 with an extensive list of brand collaborations that put a spicy twist on everything from bacon to potato chips

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