AR Rahman, one of India’s most celebrated music composers, is once again proving why he stands apart from the rest. While today’s music industry thrives on streaming numbers and viral trends, Rahman continues to focus on the craft and yet, his latest tracks are topping the charts like never before.

After a long gap, Rahman is back in Telugu cinema with Peddi, starring Ram Charan under Buchi Babu Sana’s direction. The film’s team kickstarted the music campaign well ahead of its release, banking on Rahman’s signature style that grows stronger with time. The first single, Chikiri Chikiri, was unveiled on November 7, and it has taken the internet by storm.

Within 24 hours of its release, the playful number sung by Mohit Chauhan registered 46 million views across languages, the highest ever f

See Full Page