Patna: The shift in narrative orchestrated by Tejaswi Yadav was a calculated strategy rooted in demographic realities and a clear understanding of public fatigue with traditional political discourse.

His success in moving the conversation away from the baggage of his family’s fifteen-year rule stemmed from establishing complete issue ownership over the most pressing, immediate concern for Bihar’s massive youth demographic: unemployment, or “Berozgari.”

Shri Yadav’s primary vehicle for this pivot was the core, non-negotiable promise of “10 lakh government jobs” in his very first cabinet meeting. This was not a vague manifesto point, but a concrete, headline-grabbing commitment that immediately provided the electorate with a forward-looking stake in the election.

By naming a specific, lar

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