Culture is a team sport, something that adidas knows well. Last month saw the return of Nuestra Cultura Al Mundo, the brand’s creative platform celebrating Hispanic and Latino/a/e changemakers, and with it came a spotlight on a new cohort of voices making waves in their communities, proving that even a corner of culture can contain a universe of its own.

Front and center this year are Jenn Soto and Diego Nájera, two skaters embodying what it means to move with passion, pride and purpose, both on and off the deck. Hailing from opposite coasts, the two are brought together by an ardent commitment to the people and places that raised them, and skateboarding, just as much a vehicle for self-expression, belonging and storytelling as it is for speed. More than a trick, each turn, grind and slid

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