How politicians and businesses should talk about clean energy and climate change in a cost

As electric bills keep soaring, Trump has tried to blame clean energy for the higher prices. But new research suggests the public isn’t buying it—and that clean energy could soon own the affordability argument.

A new briefing from the nonprofit Potential Energy Coalition looks at how to talk about clean energy in the middle of a cost-of-living crisis, when some advocates have suggested talking less about climate change as a reason to move away from fossil fuels.

Renewable energy is, however, the cheapest form of power—and many people recognize this. In a survey of more than 15,000 Americans, the nonprofit found that 38% already recognize that clean energy is cheaper than fossil fuels. Another 15% think that they cost the same, while 20% say that they don’t know. Fewer than a third think