Food delivery giant Menulog will exit Australia after nearly 20 years, after an attempt to create better working conditions sensationally backfired on the company.

On Wednesday, Menulog announced it was leaving Australian shores, with 120 contracted staff and thousands of gig economy workers impacted by the decision.

University of Sydney senior lecturer Alex Veen told NewsWire a combination of increased competition from the likes of Uber and DoorDash, as well running a different employment model hurt Menulog.

“What the organisation did differently to some of the others, it tried to position itself as a ‘better’ platform especially in terms of its working competition,” Dr Veen said.

“A few years ago Menulog fully went in – backed by its parent company Just Eat – to move away from this i

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