Mumbai, Nov 16 (PTI) Agentic Tourism Initiative, the world’s first agentic protocol for tourism, was launched at the inaugural summit of TOURISE, the global platform which seeks to create powerful partnerships between the public and private sectors.

Ahmed Al-Khateeb, Minister of Tourism of Saudi Arabia and Chairman of TOURISE, said the universal digital framework is set to transform every stage of the traveller’s journey, a Saudi Tourism official told PTI.

An agentic protocol is a set of shared, standardized rules that define how autonomous Artificial Intelligence (AI) agents communicate with each other, with humans, and with external systems like databases and APIs to collaboratively and securely achieve complex goals.

Speaking at the inaugural TOURISE Summit, held in Riyadh from Novem

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