When you own a small business, there are likely no “off” hours: You live, breathe and pour every ounce of your energy and spirit into making sure it thrives.

Birmingham is full of these go-getters, and—in true Birmingham fashion—they’re all about supporting one another, lifting each other up and sharing what has made them successful.

In honor of the upcoming Small Business Saturday (mark your calendars for Saturday, November 29), we spoke with four local small business owners about what keeps them motivated and why they love doing business in Birmingham.

Scooping up small business success in Birmingham • Meet: Justin Tarr, owner of Bruster’s Real Ice Cream Birmingham + Vestavia Hills • What keeps him going: The family environment we have created in the community. My wife (Leigh) and

See Full Page