India’s rural mobility and agri-fintech ecosystem is set for a significant leap as Tractor Junction prepares to deploy its newly raised $22.6 million Series A round across its fintech arm, offline commerce network and AI-led digital platform. The funding round was led by global impact investor Astanor, with participation from Info Edge and Omnivore.

Rajat Gupta, Founder & CEO of Tractor Junction, told CNBC-TV18 that the company’s expansion plans are rooted in the model it built over the past six years. “We started as a tractor content discovery platform back in 2018 from Alwar, Rajasthan,” he said, adding that the platform grew by solving deep information and pricing gaps in India’s fragmented tractor market. Gupta said the business evolved from a purely digital model to a hybrid one, wit

See Full Page