Taylor Swift‘s The Life of a Showgirl album has surpassed five million pre-saves on Spotify, eclipsing her own record for The Tortured Poets Department.
The news came as the streaming giant announced it would start sharing artists' pre-save data in the Top 10 Countdown Pages of the app's Upcoming Releases section every Wednesday.
Spotify executive Madeleine Bennett said in a statement: “The Upcoming Releases hub is about celebrating what’s next in music, and Countdown Charts bring a whole new level of visibility to releases that fans are most excited about.
“By ranking the top pre-saved releases globally, we’re giving artists a powerful new way to build anticipation and connect with their biggest fans in the lead-up to release day.”
Spotify is also putting on a three-day pop-up in New

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