Walmart’s 2nd Black Friday savings event officially begins TODAY , kicking off the retailer’s biggest deal events of the year. The second Black Friday Deals Event brings a fresh wave of major markdowns across tech, toys, home, fashion, beauty and more.

Walmart+ members get a head start - early access begins today at 7 p.m. The sale then opens to everyone shortly after and runs Nov. 25-27 online, with discounts continuing in stores Nov. 28-30.

Shoppers can expect some of the deepest holiday savings of the season, including rare markdowns on top brands like Apple and Samsung , plus huge deals on best-selling toys, apparel, small appliances and gifts for every budget. Hot-ticket items tend to sell out fast, so experts recommend jumping online as soon as the sale goes live.

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