Design enthusiasts already know the name Ruohan Nie . The rapidly acclaimed, award-winning style of her feminine, sustainably made luxury pieces has propelled her into the select circle of designers on the official Paris Fashion Week calendar from 2023 onwards. The young designer has built her career along an atypical path, to say the least, in a creative industry that often enforces standardisation.

At the offices of Spread the Communication, the young woman and her brand’s CEO, Waël Benkerrour, are preparing for one of their first extended interviews. Asked about her childhood, Ruohan Nie opens up. She grew up near Beijing, in a quiet “little” city of ten million called Tianjin, whose colonial heritage and myriad multicultural influences sparked her interest in the wider world. The

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