SHAKE IT UP: Dior has named U.S. rapper 070 Shake as its latest brand ambassador.

The “Escapism” singer, born Danielle Balbuena, joins the roster of faces representing creative director Jonathan Anderson ’s collections.

“Unique and visionary, the American singer, songwriter and producer has established herself as one of today’s most magnetic voices, at the convergence of rap and alternative pop,” the brand said in a statement shared exclusively with WWD.

“Her instinctive creativity, authenticity and energy resonate with the essence of Dior , embodying sensitive elegance in perpetual motion,” Dior added.

After breaking through with the 070 music collective, named after the postal code of her native New Jersey, Shake was signed in 2016 to Kanye West’s record label GOOD Music.

The

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