New York City is a big city of small businesses — mom and pop shops, bodegas, food trucks, restaurants, and more — and there’s no better time for our businesses to shine than the holiday season. The holiday season adds $500 million to the city’s economy through increased spending and foot traffic — and this goes back into New Yorkers’ pockets, making the city more affordable for working people.

Last year, during a single day — Black Friday — over 1 million people visited Manhattan retail hubs like Bryant Park, Times Square, and SoHo alone. Retail hubs like Jamaica and Flushing in Queens, Fordham Road in the Bronx, and Metrotech in Brooklyn, all saw year-over-year increases in foot traffic on Black Friday as well.

This data also underscores the importance of the holiday shopping season fo

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