Characters are welcome again at USA Network, entertainment stays on the menu at E! and Oxygen still lives and breathes true crime. That’s the message Versant entertainment president Val Boreland plans to share Thursday at Versant’s first investor day, as Comcast gets ready to spin off USA, E!, Oxygen, Syfy and other networks into a new independently run and publicly traded company.

“When we look at the reach of our networks, it’s greater than some of the bigger streamers,” says Boreland of Versant, which besides USA, Syfy, Oxygen and E!, includes CNBC, the newly renamed news channel MS NOW and digital assets like Fandango. “It’s not about competing with streamers, but just really leaning into the brands. We still have billions of hours watched every year, and that’s still a big busine

See Full Page