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Everyone’s chasing youthfulness, from Botox appointments pre-scheduled for the year to a surplus of anti-aging serums and moisturizers. It makes sense, then, that collagen is the ingredient du jour in beauty, especially in masks, and all the credit goes to K-beauty’s impact .

“Korean face masks have become so popular because they deliver real results while offering a moment of self-care and indulgence,” explains Yanghee Paik, the co-founder a

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