Fanatics announced the launch of its own prediction market platform, Fanatics Markets, which will debut in 24 states, including major markets like California, Texas, Florida, and Washington.

The big picture: The platform allows people to trade on the outcomes of events in sports, finance, and culture, with the first phase launching Wednesday in 10 states. • Contracts available at launch include topics such as sports, finance, economics, and politics; additional contracts covering crypto, stocks, tech, and music are planned for early next year.

What they’re saying: “For years, Fanatics has given fans new ways to enhance their fandom through team merchandise, collectibles, tickets, gaming, events and more,” said Fanatics Betting and Gaming CEO Matt King. “Now, with Fanatics Markets, we’r

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