TREYNOR, Iowa (KMTV) — Small business owners in southwest Iowa say it's been a tough year for business, including Alysia Hess in Treynor. Add to that, a snowstorm on Small Business Saturday making the rest of the holiday shopping season is even more critical to the survival of many businesses.

WATCH KATRINA'S STORY BELOW Why small businesses in Treynor are struggling this holiday season

Hess, who launched The Occasional Collective toward the end of the pandemic, is moving her shop entirely online after struggling to maintain her brick-and-mortar location. She sells local products as well as sustainable goods in the shop, but she'll focus only on the sustainable products in her online business.

"It's just, I'm not getting the foot traffic I need to stay open," Hess said.

Her shop ini

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