Editor's note: Este artículo está traducido al español.
Steve Hill, the president of the Las Vegas Convention and Visitors Authority, is one of the most vocal supporters of the Las Vegas Grand Prix.
And yet he seemed surprised Tuesday when discussing the scale of success of last month’s race.
The third running of the Formula One race drew a record-breaking 1.5 million American television viewers, a 68% increase over last year’s race, according to ESPN. The authority is waiting for global viewing numbers, noting in an email to the Sun that “the U.S. broadcast is the smallest portion of viewership.”
Along with ads promoting the destination, the LVCVA tracked 38 A-listers in attendance showcasing the race to a combined 1.8 billion followers, it said during Tuesday’s board meeting.
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