Wendy's is jumping on the quarter-zip trend with a "Quarter Sip" deal.
"That’s right: we’re sophisticated, we’re grown-up, we’re cleaning up our resume. It’s all about the Quarter Sips now," Wendy's said in an email to USA TODAY. This isn't the first time the chain has embraced a trend. They also recently launched a deal as an ode to the viral '6-7' phrase.

The Greenville News

Women's Wear Daily
KIMT News 3
The Poughkeepsie Journal
Florida Today
The Conversation