Somewhere Over the Rainbow (on West 17th Street), You’ll Find NYC’s Most Delightful New Vintage Store

Iam standing in Surrender Dorothy , the recently opened (and still very under-the-radar) vintage store and much more at 13 West 17th Street in New York, but wondering where on earth I really am. With its theatrical vibe and sense of dress-up box discovery, it’s like stepping through the wardrobe-doored portal into Narnia, or backstage at the Sadler’s Wells theater in London circa the Fonteyn/Nureyev era, or some mythic place between the Oz of Wizard fame and the notorious Oz magazine of the late 1960s. In other words, Surrender Dorothy—the name is, yes, an allusion to the Kansas heroine played by Judy Garland, but was actually taken from Salman Rushdie’s novel, The Ground Beneath Her Feet —is the very best kind of store: madly creative, transportive, and individualistic.

“Surrender Do