“Big Brother” has kept fans’ attention this summer, with Season 27 reaching nearly 26 million unique viewers across CBS and Paramount+ since its July 10 premiere.

The season kicked off to impressive ratings growth during its premiere week as its first batch of episodes averaged 4.9 million viewers across CBS and Paramount+, according to live-plus-seven-day data from Nielsen and Paramount — up 11% from last summer’s premiere week. On Paramount+ alone, streaming viewership for “Big Brother” was up 9%.

Season 27 then kept things going, with its first two weeks averaging 4.8 million multiplatform viewers, marking a 9% increase from last summer’s first two weeks of “Big Brother.”

Overall, “BB27” ranks as the No. 2 most-watched summer broadcast show, behind NBC’s “America’s Got Talent,” and

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