Menahem Golan and Yoram Globus were the schlock filmmaking gods of the 1980s. Through The Cannon Group, they churned out exploitation movies that consistently, and shamelessly, delivered on the promise of gratuitous violence, even more gratuitous nudity, and production values that were generally above and beyond what you'd expect from, say, a movie that starred Lucinda Dickey as an aerobics instructor possessed by a ninja. Occasionally, they'd even make a film with a master filmmaker, because what they really wanted was to be taken seriously in Hollywood. This is how we got Jean-Luc Godard's "King Lear," Barbet Schroeder's "Barfly," and Andrei Konchalovsky's "Runaway Train."
Nevertheless, Golan-Globus knew their brand, and they kept multiplexes stocked with competently directed action mo