Sydney Sweeney's Jeans Got People Talking, but They Ain't Shopping

Sydney Sweeney's Jeans Got People Talking, but They Ain't Shopping

Header Image Source: American Eagle

From a purely marketing perspective, the Sydney Sweeney’s American Eagle jeans ad was a success. Controversy works! It immediately dominated headlines, and whether or not the initial backlash over eugenics was organic or indicative of “liberals run amok,” it no longer mattered. This thing went all the way to the White House where it was super-charged thanks to reports that Sweeney registered as a Republican during the 2024 election.

The Euphoria star became a cause célèbre for the worst people alive. Both The Bathroom Bandit and 30-Year-Old Grandma shoved their featureless white girl haunches on to social media to satiate their constant need for attention and still simmering