Since 2017, Andie Morais defied industry norms with her successful venture, the Piercing Parlor. What makes the shop stand out isn’t just the quality of its work; it’s that the business is entirely run by women of color, specifically Black and Latina women. As a Black woman and the owner and lead piercer, Morais is a rarity in a field long dominated by white men.
Despite the challenges of the COVID-19 pandemic, which disproportionately impacted Black-owned businesses, the Piercing Parlor flourished. Morais credits that success to a combination of precise technique, strong business practices, and the deep trust she has cultivated with her clients over the years. Her dedication to artistry and customer care has cemented her reputation as a leader in her craft in Sacramento.
She recently ta