Key points
Pseudoscience mimics science.
Its apparent certainty and quick fixes are appealing.
We can detect pseudoscience by looking out for nine red flags.
Open-mindedness means updating claims with new evidence.
Pseudoscience is a system of explanations, methods, and assumptions that pose as science but don’t follow core scientific principles like testability and falsifiability.
Pseudoscience is different from bad science . Bad science uses scientific methods poorly (e.g., small samples, bias , overreach). It can improve with better design. Pseudoscience can never become good science because it is not science at all.
Why We Fall for Pseudoscience
We’re pattern-seeking creatures who dislike uncertainty and want control—especially when we’re in a difficult situation, such a