Last week, a colleague and I had a meeting with PR rep. I’d been following the resurgence of the 180-year-old brand since arrived in 2023, tasked with reinvigorating the “American Hermes.” The company earned that nickname thanks to its similar origin story—as a harness and saddle maker—and its links to a certain actor turned royal. Among its biggest hits is the Grace Box bag, made famous by Grace Kelly in 1954’s Rear Window .

When publicists arrive with product samples, it’s typically a pretty unglamorous affair, characterized by either black nylon garment bags or anonymous brown paper shoppers. Not so on this occasion. Instead, said publicist was carrying an that the three of us could’ve very nearly fit in it. It was filled with about a dozen of the brand’s most popular designs, from t

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