Rose Colcord, founder of cool-girl intimates brand Cou Cou , considers good style to be what you’re most comfortable in. She usually wears her own pieces, paired with ballet flats or On running sneakers .

“I want pieces I can wear while having coffee at home and then run out to brunch on the weekend,” she tells the Cut. “I don’t want to feel restricted in what I’m wearing.” She counts Jane Birkin as one of her style icons, naturally.

See where Colcord got the pieces that made their way into her curated wardrobe and home.

Where did you get the inanimate object that brings you the most joy?

My refillable journal from Smythson. I keep a journal to clear my thoughts and stay close to my intuition. There’s always been something I liked about using a really nice journal — it feel m

See Full Page