As the frequency of eating disorders increases and interest in performance enhancement broadens, so does the market for addressing them.

Rosecrance Therapies Wednesday announced its acquisition of Ascend CHC, to provide treatment of eating disorders and support for sports and performance counseling.

Eating disorders frequently accompany substance use and mental health disorders, said Carlene Cardosi, COO of Rosencrance, which provides mental health and addiction treatments in residential and outpatient settings in Illinois, Wisconsin and Iowa. Ascend, also a behavioral health provider, is known for its expertise in eating disorder and performance counseling.

While eating disorders and sports performance are very different, they share an increased demand for specialized counseling.

“We

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