Say what you want to about LIV Golf and its future, but it is undeniable that its position in Australia is pretty secure. The Adelaide event smashed records, drawing 102,483 fans, a 9% spike from the prior year’s 94,000. On top of that, LIV Golf Adelaide 2025 blasted onto global screens, reaching 785 million households across over 100 territories, a whopping 50+% boost from 2024. With LIV Golf thriving in Australia’s hyper-competitive sports scene, you have to wonder: why isn’t the PGA Tour copying this playbook?
Well, there are several reasons for that. And no, it has nothing to do with the Tour dismissing the country’s history with sports. During a recent interview on The Smylie Show , Ian Baker-Finch tried to provide an answer for that. After Kaufman pointed out, “Because clearly