After three successful years, the UK’s National Cinema Day has been put on hold, although it may be revived next year.
The late summer, one-day initiative launched in its current incarnation in 2022 and offered cinema-goers across the UK and Ireland the chance to watch films for £3 or £4.
Cross-industry body Cinema First, supported by the Film Distributors’ Association and the UK Cinema Association, organised the event which was established as the sector was emerging from the pandemic. It was inspired by the original UK “National Cinema Day” held in June 1996, a period when attendances were dipping, with tickets selling for one pound.
A spokesperson from Cinema First told Screen : “Given the growth of cinema admissions and the exceptionally busy slate for the remainder of this year, t