VAIL • It wasn’t long after Rob Katz first took the helm of Vail Resorts in 2006 that the CEO started talking about Ever Vail, an innovative, green-built ski village he envisioned as Vail’s fifth ski portal west of Lionshead Village that would make the ski company an “icon of sustainability.”
“That it isn’t just about building another condo,” Katz told Vail Daily in March of 2007. “It brings something new and extra to the valley.”
Besides adding a third gondola onto Vail Mountain, the project was seen as a way to deal with many of Vail’s persistent parking and employee housing shortages, and a means of getting skier parking off the state-owned frontage roads that parallel Interstate 70 through town.
Over the course of more than 80 public meetings, Ever Vail was finally approved in 2012