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Power Players: How Krista Burditt is charting new ground with WILDE Entertainment

Up next on Power Players is Krista Burditt, a longtime talent executive and founder of the newly launched WILDE, a female-founded agency launching with a first-of-its-kind 360-degree model to support athletes at every stage of their careers.

WILDE introduces a new standard in representation—merging agency, management, PR and communications, branding, strategic partnerships, financial strategy and hands-on mentorship into one cohesive platform. At the heart of WILDE’s mission is a commitment to supporting athletes both on and off the field, starting as early as high school and continuing through their professional careers.

The agency specializes in representing football athletes at t

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