(Bloomberg/Patpicha Tanakasempipat and Sohee Kim) — Netflix Inc. is ramping up production of content in Thailand after pumping in more than $200 million in the past four years, underscoring the Southeast Asian nation’s growing role as a regional hub for production.

The world’s largest platform has been pumping out original content from Thailand such as mystery thriller series Master of the House, helping attract 750 million viewing hours of Thai content in 2024 alone. Netflix is planning to create nine original titles this year including a zombie-survival film Ziam.

“We are ramping up local storytelling with local investments. We are also training the next generation of Thai storytellers and crew,” Malobika Banerji, director of content for Southeast Asia at Netflix, said at a briefing on

See Full Page