The 2025 South Carolina football team will be the last to wear Under Armour after the Gamecocks decided to switch to Nike in 2026. The move is interesting because Shane Beamer and the Gamecocks have steadily become one of the better programs in the SEC. The move is also the latest in a chain of new sponsorship deals after the Gamecocks added an on-field sponsor for 2025 .
On Thursday, the Post and Courier reported that a deal with Nike was set in stone and on its way after Under Armour sponsored South Carolina football and the rest of the athletic department. However, that 10-year deal is ending next summer. Nike’s famous “Swoosh” logo will appear on all Gamecocks' athletic gear once the 2026-27 academic year starts.
The Post and Courier report read: “The university is expected