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The CW joins Pac-12 Football broadcast lineup

A new home for Pac-12 football is here, and it’s not where fans expected.

When the Pac-12’s future looked uncertain, few imagined The CW would step in as a key broadcast partner. Now, the network known for scripted dramas is locking down live football, bringing a fresh twist to the sport’s media landscape. The deal, according to John Canzano, is set to run from 2026 through 2031, pairs The CW with CBS as part of the conference’s new rights package.

The CW already tested the waters in 2024, airing Washington State and Oregon State games with a broadcast crew featuring Ted Robinson, Ryan Leaf, and Nigel Burton. That gamble paid off, as a late-season matchup drew nearly 700,000 viewers, the most-watched game in network

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