"KPop Demon Hunters" is now Netflix's most-watched movie of all time , recently overtaking "Red Notice." It's a massive achievement for the animated feature, which has become an outright cultural phenomenon, the sort of which Netflix has hoped to achieve for years. As further evidence of that, the film recently topped the domestic box office with $19.2 million via a two-night only sing-along event. It served as a bit of a victory lap for the streamer. It also exposed the company's frustrating hypocrisy when it comes to theatrical releases.
For years, Netflix has used theaters very sparingly. More often than not, any theatrical run is minimal, short, and largely to secure awards season qualification for prestige pictures like Martin Scorsese's "The Irishman" or Edward Berger's "All Qui