MILAN — Pomellato is gearing up to stage its first solo exhibition of Helmut Newton’s images lensed for the Milan-based jewelry brand.
“ Pomellato , Helmut Newton & the ’80s” will be held in Tokyo at the Omotesando Crossing Park Sept. 18 to Oct. 6.
The exhibition will display Newton’s disruptive and innovative campaigns for Pomellato from 1982 to 1984, presented for the first time as large-format exhibition prints.
“Campaigns are brilliant markers of time, crystallizing the mood of a moment. In the ‘80s, Helmut Newton’ s eye captured Pomellato’s belief that ‘to wear jewelry is to bring forward a part of oneself,’” said Sabina Belli, chief executive officer of Pomellato Group.
“What made this collaboration revolutionary was how Newton portrayed the Pomellato woman with such