In my 25 years as an entrepreneur and advisor to owner-led companies, I’ve seen too many business owners be consumed by the thing that’s supposed to give them independence. They work longer hours and solve complex problems. Their company grows, yet they’re no closer to the life they wanted to create.

To be clear, growth in business is generally a good thing. But it does start to become an issue when you want to be bigger for the sake of being bigger.

It’s a problem when there’s a voice inside your head saying that if you just get to $100 million in revenue, then you’ll finally be a big shot: that you’ll get respect from your parents, your peers, and even the people you do not care about at all.

The power of ego

The subconscious reason you’re drawn to bigger is that it’s exactly what yo

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