Think of her as the Lady Gaga to Labubu’s Sabrina Carpenter. Despite being 50, Hello Kitty still draws long lines every time the Hello Kitty Cafe truck rolls into San Antonio. Expect more of the same when it stops by North Star Mall on Saturday, September 20.

Started in 2014, the Hello Kitty Cafe truck is now a full fleet, making simultaneous stops in Staten Island, New York and Vancouver, Washington while parked in San Antonio. This year, the mobile shop is celebrating two milestones — the 10th anniversary of the cafe truck's debut and Hello Kitty’s official entry into middle age.

This iridescent tote is among Hello Kitty's 50th anniversary collectables. Photo courtesy of Hello Kitty Cafe

A ton of new merch marks the joyous decennial, including t-shirts, sweaters, keychains, pins,

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