Make no mistake: The myriad sponsors positioned along the 4-mile course of the Boulevard Race on Sunday offering racers donuts, beads, foam and bubbles sprayed on them, 14 DJs and screams are incredibly intentional.

Not only does it spotlight such sponsors as the Ronald McDonald House, Childhood Cancer Coalition, Rosauers , Dutch Bros and more, but the deluge of cheer zones also overwhelm the senses so much so that racers are distracted from whatever their body may be telling them about running or walking the 4 miles.

“It makes you forget if your feet hurt,” joked participant Dawn Kittilstved, 67, who entered the race with her two sisters Lila Hartmeier and Cindy Swegle and niece Lacey Swegle.

The Boulevard Race reached its third year on Spokane streets on Sunday and its second year on

See Full Page