To celebrate a milestone anniversary, a Sioux Falls marketing agency is taking a break from campaigns to serve some cappuccino.
And in true PR savvy, the group branded the entire soiree.
Chic and modern marketing business The Sampson House is celebrating 10 years in business with a weeklong, free coffee pop-up next month.
Creative director and CEO Valerie Sampson said they wanted to “have some fun” with the idea, so they stripped their entire brand for the anniversary week, Oct. 6-10.
Instead, guests will be introduced to Ten , an immersive, in-house experience taking over their workspace to introduce a design concept that “reflects the agency’s bold, story-driven approach to branding,” Sampson said.
There’ll be new signage out front and a full-service coffee bar inside, giving away