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Wisconsin volleyball currently leads the nation in average attendance, drawing over 8,600 fans per match.

Ticket sales revenue is projected to surpass $2 million for the first time in 2025.

The number of matches at the larger Kohl Center in future seasons is something UW says "we'll continue to have conversations about and look at."

MADISON — Kelly Sheffield still clearly remembers the conversations in his first year of leading the Wisconsin volleyball program about playing at the same time as the Green Bay Packers.

It was in 2013 — well before Wisconsin re-opened the upper deck of the UW Field House , which was 83 years old at that point.

“We had long dialogues on, ‘Should all the TVs in the concourses have the Packers game on so we can entice people,’” She

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