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Equal parts preppy and effortless, J.Crew’s signature Rollneck design stands the test of time. First debuted in the heritage brand’s 1988 catalog, the classic style returns with a star-studded campaign titled the Next Rollneck Generation .

With help from next-generation talent across film, TV and music — Benito Skinner , Dominic Sessa, Lukita Maxwell, Maggie Rogers, Molly Gordon, Rome Flynn and Taylour Paige-Angulo — the September drop both reissues the original ’80s design and reinterprets the staple for 2025, the former fittingly titled the 1988 Rollneck and the latter named the 2025 Rollneck .

Equal parts preppy and effort

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