SaveSage , the AI-driven platform for credit card and loyalty programs optimisation, announced the appointment of Bhavesh Gupta as Senior Advisor and Anchor Investor.
Bhavesh previously was President & COO at Paytm helping it scale financial services and payments to dominant position. Before that, he led Clix Capital (a leading NBFC) as its founding CEO and had senior roles at IDFC First Bank and ICICI Bank in areas of retail banking in a career spanning over 27 years.
His appointment comes at a critical moment for India’s credit card market. The country has over 112 million^ credit cards across 75 million* unique users, yet more than 50%** of reward points go unredeemed each year due to low awareness or complicated redemption processes. SaveSage is tackling this challenge through it