The beauty calendar is marked by several tentpoles. From splurge-worthy sales to dazzling holiday collections, there is much to look forward to… though few events get the gals going like Merit’s signature makeup bag remix. A sort of yearly collectible, in the past, the brand has tapped designers ranging from Simone Rocha and Proenza Schouler to create versions of the bag true to their house codes. This year’s designer of choice? None other than Brandon Maxwell.
“The opportunity to collaborate on our original Signature Bag design with creative partners has been such a privilege,” says Aila Morin, the CMO of Merit. “It’s become a yearly project for us as a way to introduce our customers to the brands that we personally love and use. Brandon’s work has been on our moodboards for many year