OnePlus has announced a new Diwali campaign titled 'Light a Light, Plant a Plant' featuring actor Jackie Shroff in collaboration with JK Foundation. As part of the initiative, the brand has committed to planting one lakh saplings across India. This builds on its earlier tree-planting drive in 2019, which saw 20,000 trees planted.

The campaign film captures a simple message: this Diwali, as people light up their homes, they are also encouraged to plant a sapling. Jackie Shroff’s association continues his long-standing advocacy for greener cities, aligning with the campaign’s focus on sustainability and community impact.

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The film also ties OnePlus’ technology philosophy with environmental care, drawing parallels

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